Honored
Leader: Margie Traylor (President) and Bret Giles (CEO)
Company Name: Sitewire Marketspace Solutions, LLC
Location: Tempe, Ariz.
Nature of Business: Integrated marketing services
Founded: 1999
Revenue: $1.9 million
Growth Rate (2004): 46 percent
Number of Employees: 21
Average Tenure: 3 years
Sitewire is a 6-year-old e-marketing consulting firm. Co-founders Margie
Traylor (president) and Bret Giles (CEO) provide their 21 employees with
opportunities to grow with the organization. The firm's "Culture Club" is
in charge of organizing monthly gatherings in which the firm recognizes
employee milestones and accomplishments. During weekly "Pit-Stop meetings,"
employees gather to talk about accomplishments and fellow employees who
supported them in their goals. The group also oversees an employee mentoring
program and community service activities, which have helped foster a strong,
supportive culture. Siteware has a long tradition of filling high-level
positions from within, keeping voluntary turnover low – only six employees
have ever left the firm. The firm has shown similar loyalty to its people
in the past, eschewing layoffs in favor of shared belt tightening during
the dot-com dark days of 2001 and 2002.
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